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Looking to do business in Iowa? Having a deep understanding of the state's manufacturing climate can help when it comes to talking to Iowa manufacturers. Today, we�re exploring some key facts and insights on Iowa manufacturing and providing information on the ten largest factories in the state.
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Trade shows and live events are tremendous opportunities for marketers to learn more about industry providers. Not only are key personnel from large enterprises presenting, but you can actually see the products and services different companies offer firsthand. For marketing and sales professionals, this level of immersion allows you to speak with authority when working with these companies.

Posted by IndustrySelect
Customer experience is everything. It's a significant differentiator for B2B sellers, and it's one of the keys to unlocking loyalty.

However, understanding how the experiences you offer shape the way buyers make decisions can be challenging. As a B2B marketer, you need to use a customer journey map to visualize this aspect of the buying process.
Posted by IndustrySelect
Want to do business with North Carolina manufacturers? This infographic provides key facts and statistics on the state of North Carolina useful for industrial sales and marketing professionals. Explore top cities, number of companies and jobs, executive counts, and more, based on exclusive data collected by MNI.
Posted by IndustrySelect
With its skilled labor pool, low business costs and abundance of shovel-ready sites, North Carolina has wide-ranging appeal for manufacturers. In 2020, a number of new enterprises set up shup in the Tar Heel State, including Eli Lily's plans to establish a new pharmaceutical manufacturing plant in Durham County and the establishment of digital fabricator Symmetrix in Statesville.

Today, we're focusing on the latest trends in North Carolina's industrial sector and exploring the state's ten largest manufacturing companies.
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The service machinery sector is incredibly varied. From beverage dispensers to professional cleaning systems, these products meet a wide range of needs. Get to know some of the top service machinery companies in the U.S.
Posted by IndustrySelect
U.S. manufacturers are starting out 2022 with a bang, unveiling multiple new operations across seven states. This month, we saw several companies in the building materials industry break ground, while a new announcement by Intel is poised to help secure the semiconductor supply chain for years to come.

Let's explore the new U.S. manufacturing companies announced this month.
Posted by IndustrySelect
Want to do business with New Jersey manufacturers? Explore the latest facts and statistics on manufacturers in New Jersey including top cities, number of companies and jobs, executive counts, and more, based on exclusive data collected by MNI.
Posted by IndustrySelect
New Jersey may have the nickname "Garden State," but it's also a manufacturing stronghold. Various industries, such as medical, technology, automotive, electronics and chemical take advantage of the state's unique location.

With access to international shipping ports and airports, and a strong interstate system, New Jersey is ideally located for importing and exporting. Let's take a closer look at some of the fastest-growing companies in New Jersey and the reasons for its success.
Posted by IndustrySelect
Are you currently working with the U.S. manufacturing market? If not, why not?

Manufacturing is an often-overlooked sector. That oversight could cost your company significant sales. The nearly 400,000 manufacturing companies in the United States have tremendous buying power.
Posted by IndustrySelect
Statistics on email marketing abound on the web and the data overwhelmingly suggests that as the highest ROI digital channel, email marketing is still the most effective way to drive traffic and conversions. Since the COVID-19 pandemic swept the globe and transformed the way we communicate, email marketing has become even more relevant. Today, we're diving into specific stats on email marketing as we set sail into 2022.

According to Campaign Monitor's Email Marketing Benchmarks: COVID-19 edition, more people were opening email during the pandemic than ever before. Other key takeaways from that report found email sends were up 19% from February 2020 to March 2020 and a 20% increase in open rates in March and April of 2020, compared to the same two months in 2019. This follows Campaign Monitor�s 2019 Year in Review, which reports that email marketing in 2019 yielded a 4200% ROI or $42 for every dollar spent.
Posted by IndustrySelect
Explore the latest facts and statistics on manufacturers in Illinois, including plant and employment numbers, top cities, and executive counts, based on exclusive data collected by MNI. Discover how many Illinois manufacturers import raw materials, what percentage distribute products internationally, how many are publicly-owned and more in this infographic.
Posted by IndustrySelect
Illinois is a major manufacturing hub, home to 15,902 industrial companies, making it a top state to keep on your radar. Today, we're going to delve into the most recent trends on Illinois' rich and varied manufacturing sector and explore some of the state's top companies.

Posted by IndustrySelect
It's the beginning of a new year and time to anticipate the B2B sales and marketing trends that will shape 2022. While some of these trends have defined the B2B landscape for years, there are some significant shifts to plan for. Explore 2022's biggest trends, including the latest in account-based marketing, third-party cookies, the B2B buyer's journey and more.
Posted by IndustrySelect
This infographic provides a visual overview of the latest key facts and statistics on South Dakota's manufacturing sector, including top industry, city, executive, ownership and distribution statistics based on data collected by MNI. South Dakota's tax climate ranks among the best in the U.S and has a strong manufacturing economy. The state's abundant natural resources attract a wide range of agricultural and food processing enterprises. Yet, it is also home to some big names in medical device manufacturing, wood products, packaging and more.
Posted by IndustrySelect
South Dakota's tax climate ranks among the best in the U.S and has a strong manufacturing economy. The state's abundant natural resources attract a wide range of agricultural and food processing enterprises. Yet, it is also home to some big names in medical device manufacturing, wood products, packaging and more.

Let's take a look at the latest facts on South Dakota's industrial sector and explore the state's ten largest companies.
Posted by IndustrySelect
Our customers know MNI's industrial B2B data is the most accurate in the industry and many have wondered: how do we do it? Over the course of our 100+-year history, we've perfected a system that delivers high-quality, comprehensive company profiles to our customers. Today, we're presenting a new infographic that visualizes how company data is collected and perfected by real people for unmatched accuracy. Take a look!
Posted by IndustrySelect
Known for its rock-solid infrastructure and business-friendly environment, the state of Nevada is a top destination for manufacturers. The Silver State is famous for its massive mining operations, but it is also home to an eclectic range of companies, including gaming technology manufacturers and the world's first Gigafactory.

This article will explore the latest facts on the state's industrial sector and getting to know the top manufacturing companies in Nevada.
Posted by IndustrySelect
U.S. manufacturers are closing out the year strong, with a number of new and expanded facilities announced this month. The EV market continues to heat up, with three major multi-billion enterprises unveiled in December, while new operations in furniture, building products, plastics and more were announced.

Let's explore some of the most exciting announcements made this month in manufacturing.

Posted by IndustrySelect
As manufacturing companies scrambled to adjust to greater and greater challenges, our most popular stories on IndustrySelect for 2021 reflected the efforts of sales, marketing and business development professionals to stay abreast of new developments, improve communications with their valuable manufacturing clients, and discover new opportunities.

Posted by IndustrySelect
In sales, a good starting point is often to understand what your industrial prospects' needs are. By asking the right questions, you can establish a dialogue and recommend the best solution for a shorter sales cycle and a better B2B buying experience.
Posted by IndustrySelect
Have you bought a new car lately? How about a new cell phone, toothbrush, or thermostat? Have you noticed that the price of most electronics has skyrocketed? Some of the increase can be blamed on inflation. But most of it comes from a wafer-thin silicon chip engraved with coding that is many times thinner than a strand of hair � a semiconductor.

So why doesn�t the U.S. simply produce more chips? The answer is not simple, but it boils down to time and money. At the moment, China tops the list of semiconductor manufacturers. This situation is bad for U.S. manufacturers that rely on semiconductors. It is bad for national security. And it is costly for consumers who end up paying more for an electric toothbrush.
Posted by John M. Coe: President, B2BMarketing, LLC
In marketing, as in many other disciplines, the first question is, "where do I start?" Frequently, marketers start where their strengths lie or feel comfortable.

Database marketers start with data, creative types start with creative, etc. Frankly, that's why so much marketing misses the mark, and does not produce the desired results. My advice to marketers is that micro-segmentation is the "head" position. If we get it right, the relevancy of our communication will follow, break through the clutter, engage the individual and start the sales/buying process.

Posted by IndustrySelect
With its abundance of natural resources and low business costs, the state of Wyoming is home to a wide range of major industrial enterprises. MNI data shows the state is home to more than double the number of publicly owned industrial companies compared to the national average, while Wyoming is far less reliant on imported materials.

This article will explore the latest trends and statistics in Wyoming's manufacturing sector and examine the top industrial companies in Wyoming.
Posted by IndustrySelect
The Bureau of Labor Statistics reported today that the U.S. manufacturing sector added fewer jobs in November, while unfilled positions in the sector rose slightly.

In November, U.S. manufacturers added 31,000 new positions roughly half of the 60,000 jobs added in October. Today, we�re exploring the most recent manufacturing numbers from the Labor Department.

Posted by Kati McDermith- MNI Brand Ambassador
You researched for days, met with potential vendors for months and pitched database providers to your boss more than you really wanted to and you finally have your new list of leads!

Now what?

I am often met with the question from new IndustrySelect users and I say, there are basically three options:
Posted by IndustrySelect
With Google ending support for third-party cookies sometime in 2023, marketers and salespeople need to rethink the way they generate and target leads. The answer to the coming cookiepocalypse is to focus on first-party data.

Posted by IndustrySelect
Bend, Oregon-based Element 1 Corporation announced today that it has forged a partnership with Washington D.C-based NEXA Capital to bring methanol-based hydrogen generation to the world's aerospace sector. Element 1, a developer of small-scale to micro-scale clean energy technologies, plans to accelerate the adoption of its methanol-to-hydrogen generators for fuel cell applications in aerospace--particularly electric vertical aircraft--resulting in quiet, carbon-neutral and cost-effective flight.
Posted by IndustrySelect
Construction machinery manufacturers create the machinery that keeps US roads smooth, give architects the equipment they need to build the beautiful landscapes of our cities, allow us to construct monuments to commemorate historic events and more. Discover the latest insights on this growing and vital industry and learn more about the top 10 construction equipment manufacturers in the U.S.A.

Posted by IndustrySelect
Several new manufacturing plants were announced in November as manufacturers ramp up production to meet soaring demand and fill gaps in the supply chain. This month brought news of a major semiconductor operation breaking ground in Texas, new facilities to help strengthen the critical supply chain, and several innovative food and beverage manufacturers.

Let's take a look at the latest manufacturing operations breaking ground this month.
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