IndustrySelect Blog

Industrial News · Monday, June 15, 2020

New U.S. Manufacturing Companies Announced in June

By IndustrySelect

2020 started out strong for U.S. manufacturing, with a number of new plants announced at the start of the year, and the ISM's manufacturing activity index rocketing back into expansion territory. Then the coronavirus hit, shaking up the supply chain and hitting pause for all but the most essential operations. The manufacturing sector shed hundreds of thousands of jobs at the height of the pandemic and industrial production hit lows not seen since the Great Depression. Now, at 2020's halfway mark, there are new signs of life in the sector, with factories recovering 225,000 jobs in May. The ISM's manufacturing activity index eased off historic lows, contracting at a slower rate, and we've even seen signs of domestic sourcing as manufacturers look to secure supply chains closer to home. This post will cover some of the U.S. manufacturing expansions and new plant announcements for June 2020.

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Marketing by Industry · Friday, June 12, 2020

Top U.S. Manufacturers of Industrial Storage Tanks

By IndustrySelect

The reopening of the domestic economy has unleashed a backlog of delayed infrastructure, industrial and special projects. Crucial to these projects are various liquids, gases and bulk goods. Everything from fuel to paint to water is required. These substances must be stored someplace prior to use. Perhaps this is why industrial storage tanks has become one of the most-searched industrial categories on the industrial marketplace IndustryNet.

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Marketing/Sales Resources · Wednesday, June 10, 2020

Researching Industrial Sales Leads (Part One): First Steps

By IndustrySelect

Manufacturers are going through significant changes as a result of the COVID-19 pandemic. While some struggle to stay in businesses, others are shifting production to focus on essential products. Proper research is more important now more than ever before when reaching out to prospects. Executive contacts might change as manufacturers restructure existing processes, and you need to understand how the current situation is affecting a prospect to identify relevant pain points and explain how your products or services can help.

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Marketing by Industry · Wednesday, June 3, 2020

Key Facts on the Steel Tube and Pipe Industry

By IndustrySelect

Category searches on IndustryNet increased 42% in April 2020. This surge is connected to COVID-19 disrupting supply chains. In consequence, manufacturers have to adapt and seek new solutions to acquire the supplies they need. The most-searched category for April 2020 was tools, with steel pipes and tubes coming in second. The most popular searches included steel tubing, carbon steel tubing and welded steel tubing. With the influx of searches for this industry, it is likely that these manufacturers will be looking to scale up. As a sales and marketing professional, you can use this spike in demand as selling points to help manufacturers achieve their goals and solve problems.

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Marketing/Sales Resources · Tuesday, June 2, 2020

Why Prescriptive Selling is a Winning Approach in Today's B2B Market

By IndustrySelect

Businesses are facing an increasingly intricate vendor ecosystem. Products like IT solutions, tools and machinery, and even business services are undergoing significant changes as new digital features appear, making these products more complex to research. In fact, the process is so complex that for 80% of businesses, the B2B buying process takes more time than it used to. As a result, the B2B buying process is starting to prioritizing research. Salespeople can help by adopting an approach known as prescriptive selling.

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Marketing by Industry · Thursday, May 28, 2020

Selling to Industrial Tool Manufacturers? Three Things to Know

By IndustrySelect

Our April 2020 search trends revealed that an increasing number of manufacturers are looking for domestic supplies. Compared to April 2019, category searches have increased by 42%, with tools being the most searched category. This increase in search reflects new opportunities that exist for tool manufacturers. Reaching out to these potential customers to promote solutions that support growth will help them keep up with this increase in demand.

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Marketing/Sales Resources · Wednesday, May 27, 2020

B2B Data Decay: The Achilles Heel of Marketing

By John M. Coe

We've all had similar experiences -- email or call a customer or prospect only to be met with a bounced email or wrong number voice message. Obviously something has changed, and the question becomes not only where he/she went, but what else has changed? If you were working from your company's database or an outside list, the thought might also have crossed your mind: Hmm, wonder how many of these records are also wrong?

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Marketing/Sales Resources · Wednesday, May 20, 2020

Practical Tips for Motivating Your Remote Sales Team

By IndustrySelect

COVID-19 has forced businesses to practice remote working and telecommuting. In many states, economies are reigniting, which means that some employees will be allowed to go back to the office for at least part-time work. However, many companies are maintaining work-from-home policies out of caution. Remote working may be practical for some occupations, but for sales teams it is exceedingly difficult to be deprived of face-to-face interaction.

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Marketing by Industry · Wednesday, May 13, 2020

Three Things to Know About the Power Transmission Industry

By IndustrySelect

Power transmission equipment manufacturers fulfill an essential role by providing different types of parts that create motion. These parts have a wide range of applications in areas like vehicles, industrial and agricultural machinery, and assembly lines. While COVID-19 shutdowns are affecting many manufacturers, power transmission equipment plants are still open and continue to produce these essential parts. The following trends are representative of the power transmission equipment sector and the challenges these manufacturers are currently facing, which can help you better communicate with and appropriately sell to this industry.

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Marketing by Industry · Wednesday, May 6, 2020

Top Power Transmission Equipment Manufacturers in the U.S.

By IndustrySelect

Power transmission equipment manufacturers are highly-specialized businesses that produce moving parts used in machinery and vehicles. Most of these manufacturers create parts that support critical industrial production, so they are deemed "essential" and are thus still up and running amid the COVID-19 crisis.

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Marketing/Sales Resources · Wednesday, May 6, 2020

Best Practices for Email Marketing in Times of Crisis

By IndustrySelect

The coronavirus crisis has created a new status quo almost overnight. As a marketer, being reactive is more important now than ever, and there is a dire need to find a new communication style that suits your brand and audience as well as the current situation we're facing. Email marketing is still a relevant and reliable way to connect with your audience, but you need to rethink your content strategy, find the right tone to discuss current events, connect with leads in meaningful ways and avoid cliches.

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Regional Data · Monday, May 4, 2020

Five Things to Know About Ohio Manufacturing

By IndustrySelect

As the nation slowly begins to reopen from coronavirus lockdown, the state of Ohio is among the first to reopen its manufacturing sector. Governor Matt DeWine has laid out a structured reopening plan called "Responsible Restart Ohio," allowing manufacturing companies to reopen, provided they follow strict measures to ensure staff safety. Having a deep understanding of your market is an essential facet of a successful sales strategy. For those looking to do business with Ohio manufacturers, IndustrySelect's database of 40,000 U.S. manufacturers contains a vast amount of hand-verified data to help users understand their market and drill down to a list of prospects. Today, we're taking a closer look at Ohio's manufacturing sector and sharing some essential insights provided to us by the state's manufacturing companies.

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Marketing by Industry · Wednesday, April 29, 2020

Top U.S. Manufacturers of Electric Motors, Generators and Transformers

By IndustrySelect

In the time of coronavirus, electric motor, generator and transformer manufacturers are among the many businesses deemed "critical" by the federal government, so their plants are generally up and running. This article will take a look at the top manufacturers in this sector.

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Marketing by Industry · Friday, April 24, 2020

Top Iron and Steel Mills in the U.S.

By IndustrySelect

As industries undergo temporary shutdowns to slow down the spread of COVID-19, iron and steel mills have been recognized as an essential industry and have remained open to provide crucial materials for manufacturing, construction, transportation and other industries. This article will explore the leading iron and steel mills in the U.S.

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IndustrySelect News & Resources · Thursday, April 23, 2020

IndustrySelect Data Empowers Operation Tiny Home's Mission to Provide Affordable Housing to Veterans

By IndustrySelect

In early March, we were contacted by an organization called Operation Tiny Home, a national nonprofit that addresses housing instability by providing custom high-quality tiny housing solutions and empowerment training programs. The organization was seeking data to help them find corporate contacts and forge new partnerships in their mission to address homelessness in the U.S., including the 1.4 million veterans at risk of becoming homeless.

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Marketing/Sales Resources · Wednesday, April 15, 2020

Effectively Approaching B2B Prospects Amid the Coronavirus Crisis

By IndustrySelect

If you're used to making your pitch on the shop floor and closing the deal with a firm handshake, social distancing may have you at a loss. You can still find effective ways to approach your prospects. In fact, as a B2B rep, you could find yourself busier than ever.

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Marketing by Industry · Wednesday, April 8, 2020

Top Food Manufacturing Companies in the U.S.

By IndustrySelect

Under the threat of the coronavirus, many manufacturers have been forced to shut down. Food manufacturing companies are still up and running because the federal government has deemed this industry critical to the health and well-being of our nation. The United States has 22,485 food processing plants. Get to know the top 10 food manufacturing companies in the U.S.

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Marketing/Sales Resources · Monday, March 23, 2020

Targeting Manufacturers? Five Winning Strategies for Effective Business Development in Manufacturing

By IndustrySelect

If your business is going to succeed in the manufacturing market, you need to have the right business development approaches in place. Of course, tackling business development in the manufacturing market is easier said than done. There is a variety of factors that you have to pay attention to when appealing to this market. Business development, sales, marketing ... what's the difference, anyway? It's important to note that today, many roles that are technically sales or marketing roles are now "business development" positions, rebranded for a variety of reasons.

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Marketing by Industry · Wednesday, March 18, 2020

Fastest-Growing U.S. Manufacturers of Medical Devices & Equipment

By IndustrySelect

The multi-billion dollar medical and surgical instrument manufacturing industry is predicted to grow substantially in the future. Although the industry is in the midst of a mild stagnation period due to international trade instabilities, the demand for these devices is so strong that industry contraction has been mostly avoided. Medical and surgical instruments cover a wide variety of machines, tools and equipment used in healthcare and surgery. The majority of these products must be made for compliance with sterile conditions.

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Marketing/Sales Resources · Tuesday, March 10, 2020

Your Prospect Just Won't Budge? Here Are Three Ways to Handle Rejection in Sales

By IndustrySelect

For B2B salespeople in the manufacturing market, experiencing rejection from a prospect is rough. A simple "sorry, we can't move forward with this offer" from a prospect can equate to week's worth of lost time and effort for the seller. So, how should you handle rejection from a potential prospect? In the fifth and final part of our series Common Objections in B2B Sales & How to Overcome Them we're tackling the sticky issue of rejection. Fortunately, there are several easy steps you can take to make handling rejection in sales a more straightforward process.

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Regional Data · Tuesday, March 10, 2020

Six Things to Know About Virginia Manufacturing

By IndustrySelect

Having a deep understanding of your market is essential to building relationships and nurturing leads. For those looking to do business with Virginia manufacturers, IndustrySelect's database of 400,000 U.S. manufacturers contains a vast amount of hand-verified data to help users understand their market and create a list of prospects. Today, we're sharing some of these key facts and insights provided by Virginia's manufacturers.

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Marketing by Industry · Wednesday, March 4, 2020

Eight U.S. Pipe and Valve Fittings Manufacturers You Should Know About

By IndustrySelect

In 2019 the U.S. manufacturing market experienced a noticeable contraction overall, leading to sizeable losses for several industries. However, the U.S. pipe and valve fittings industry continued to surge, marking it as a premier target for salespeople and marketers in the manufacturing market. In recent years, eight companies have made their mark on the U.S. pipe and valve fitting manufacturing industry.

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Industrial News · Tuesday, March 3, 2020

New U.S. Manufacturing Companies Announced in February

By IndustrySelect

Despite recent challenges, U.S. manufacturing is still going strong, with several new companies announced in February. This article will take a look at some of the major new manufacturing enterprises on the horizon.

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Industrial News · Thursday, February 20, 2020

Why More Manufacturers Need Logistics in 2020

By IndustrySelect

Taken at face value, manufacturing is a simple process. A manufacturer receives raw materials, transforms them into a product and ships that product to a recipient. Of course, the reality of manufacturing is more complicated in 2020 than ever before. Today, we'll be examining some of the most notable trends affecting manufacturing and why manufacturers need logistics now more than ever before.

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Marketing by Industry · Tuesday, February 11, 2020

Top U.S. Service Industry Machinery Manufacturers

By IndustrySelect

U.S. manufacturers are currently undergoing some major shifts, and the U.S. service machinery manufacturing industry is no exception. Making everything from drink dispensary machines to industrial cleaning equipment, here are the top 9 manufacturers making machinery for the service industry.

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Marketing by Industry · Tuesday, February 11, 2020

Three Trends Impacting Service Machinery Manufacturers in 2020

By IndustrySelect

We recently briefly covered the U.S. service machinery manufacturing industry and the top nine companies that inhabit it. This industry manufactures a number of products including food service appliances, cleaning products and maintenance supplies. Today, you'll see the industry in greater depth. If you're a salesperson or marketer in the manufacturing market, stay tuned. You won't want to miss this summary of key trends that will affect U.S. service machinery manufacturing moving forward.

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Marketing by Industry · Wednesday, January 29, 2020

Three Trends Impacting Oil & Gas Machinery Manufacturers

By IndustrySelect

Anticipating how U.S. manufacturing industries will evolve in the coming years is often challenging, and the oil and gas field machinery manufacturing industry is no exception. For salespeople and marketers, understanding the trends that will define the industry in 2020 is important, and precisely what we're covering today. Read on to discover three trends that will dominate oil and gas machinery manufacturers in the coming year(s).

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Industrial News · Monday, January 27, 2020

New U.S. Manufacturing Plants Announced in January

By IndustrySelect

According to MNI's database of 400,000 U.S. manufacturers, nearly 5% of the nation's industrial firms have reported either sales or employment growth to us. Throughout 2019, MNI reported on a number of new plants and expansions, growing industries and top states. The start of 2020 is looking hopeful, with a number of new manufacturing enterprises announced over the month. This article will take a closer look at the new U.S. manufacturing plants announced in January.

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Marketing by Industry · Wednesday, January 22, 2020

Selling to U.S. Conveyor Manufacturers? Three Things to Know

By IndustrySelect

While U.S. manufacturing, in general, has slumped to a 10-year low, the conveying equipment industry is currently experiencing a CAGR of 4.6% and is predicted to value over $7 billion by 2026. Data from MNI indicates an employment increase of 4.41% year-over-year in the US conveying equipment industry. If you're interested in capitalizing on that growth, here are three things you need to know about the conveying equipment industry in the U.S.

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Marketing by Industry · Wednesday, January 22, 2020

U.S. Manufacturers Seek Staffing Help as 500,000 Jobs Go Unfilled

By IndustrySelect

The latest findings on U.S. manufacturing labor represented a mixed bag for the nation's industrial sector. According to the most recent jobs report, the U.S. shed 20,000 jobs in December, and overall the U.S. manufacturing sector added just 46,000 jobs in 2019, compared to a record 264,000 jobs the nation gained in 2018. This doesn't mean, however, that U.S. manufacturers overall are not looking to hire. In fact, a separate report issued by the Department of Labor finds there are nearly a half million unfilled manufacturing jobs in the U.S.

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